Camino brings the intelligence of the conversational to the open web
Our platform helps publishers create new AI-powered experiences, understand their audiences beyond the click, and turn that intelligence into better monetization.
Built on a different kind of signal.
Publishers have spent decades optimizing around pages, clicks and impressions.
But the way people interact with content is changing.
They ask questions. They explore topics. They expect experiences that understand what they want and help them go deeper.
Camino brings that intelligence layer to the open web.
Powered by the Camino Engine, our publisher products understand content, conversations and user interests - transforming them into experiences and signals that create value for publishers, users and advertisers.
Three products. One intelligence layer.
Conversational Experiences
Turn every page into a conversation.Camino creates custom AI-powered conversational experiences built around a publisher's content, audience and brand.
Our technology understands the page a user is reading and creates a conversation designed to extend the experience - helping users ask questions, explore related topics and discover more.
Unlike a generic chatbot added to a website, Camino's conversational experiences are built around context.
The conversation starts where the article ends.
For publishers, that means deeper engagement, more opportunities for discovery and a new way to build a direct relationship with their audience.
Audience Intelligence
Understand what your audience cares about - not just what they clicked.Every page a user reads says something about their interests.
Camino's intelligence layer analyzes publisher content and identifies the topics, themes and signals that define each page. As users consume content, those signals can create a richer understanding of what they are actually interested in.
Publishers can use this intelligence across their existing technology stack - enriching audience profiles and CRM data, creating more meaningful audience segments, and making contextual signals available to advertising platforms.
Camino can also make these signals available to solutions such as Google's Publisher Provided Signals, helping publishers bring more of their first-party intelligence into the advertising ecosystem.
Turn content consumption into actionable first-party intelligence.
Monetization Platform
Bring conversational intent to the open web.Our monetization platform brings proprietary data and intent signals from the conversational world into the open-web bidstream, adding a new layer of intelligence to every impression.
We can further enrich those signals with real-time contextual understanding of the page and publishers' own first-party data - giving buyers a richer view of the user, the content and the intent behind the opportunity.
For publishers, it means the opportunity to differentiate their inventory with signals that go beyond the page and the impression.
For buyers, it means a new way to understand intent across the open web.
From conversation to bidstream. From intent to action.